Case Study

Umai Umai

Digital Transformation

 

 
UMAI UMAI0405 final-min.jpg

Objective(s)

Transform Umai Umai’s digital presence and digital marketing efforts in an effort to drive demand, strengthen love for the brand with existing customers,and increase sales.

 
UMAI UMAI0318 copy final-min.jpg

Approach & Deliverables

BRAND MANAGEMENT
Strategy and positioning
Logo and brand design
Photography & videography
Search Marketing
Custom Website Design and Development
Social media marketing and management
Event activations
Vendor and partnership management
Public relations
Digital Advertising

 

Results

 
 

Sales up 15% versus prior year

Reached over 1 million new, prospective customers online in 2017

Generated over 500,000 engagements on social media

 
 

Increased website traffic, calls, and direction requests significantly vs prior year

Generated highest Q1 sales in restaurant history in 2017

 
 

Media